The Barrett Seven Levels Model is the breakthrough work of Richard Barrett. Inspired by Abraham Maslow’s Hierarchy of Needs and tested over more than two decades of real-world experience with thousands of organisations, the model identifies the seven areas that comprise human motivations. These range from basic survival at one end, to service and concern for future generations at the other.
It provides a proven and extraordinarily useful map for understanding the values of your employees, leaders, and stakeholders. Even better, it offers a means for creating more supportive and productive relationships between them, and a deeper alignment of purpose across your organisation.
The Barrett Model is rooted in understanding authentic motivations – the values that matter to and motivate us. Which is why building your optimal culture begins with understanding the values that inspire it. These values – conscious or unconscious – motivate every decision made or action taken.
Focusing on values allows us to perceive and interpret the underpinnings of behaviour. As a result, we’re able to craft a clear and precise picture of your organisation’s present and future dynamics, without preconceptions – so that action plans are based on accurate insights, and tuned to your particular circumstances.
In fact, values are so fundamental to your organisation’s dynamics, they are actually a lead indicator of potential trouble areas. The seeds of issues can be identified long before they express themselves in your organisation’s culture, which gives you a tremendous advantage in addressing them.
This is where our approach is uniquely effective. We have pioneered and continue to perfect ways to discover and activate your values to forge a targeted, measurable path towards a thriving culture.
Hone in on key details as well as the bigger picture of your culture by looking at the results in a variety of perspectives.
Our Cultural Transformation Tools® offer a sophisticated suite of metrics for finding the key insights – from our Cultural Entropy® score to the Business Needs Scorecard™, based on Kaplan and Norton’s Balanced Scorecard.
You live by metrics like customer satisfaction, employee turnover, and revenue. We give you insight into the drivers behind the metrics – so you can make better decisions and deliver better results.